How to read this shop

The trucker hat is $38, the ringer is $44, and the tumbler is $36. All three are the Valley Pack for $99. The ice rod is a pre-order at $164.99. The ice safety kit is on the waitlist while we choose a maker. The spin rod is a waitlist, nothing to pay.

Shipping and delivery

Shop Colorado Waters

From sunny river mornings along the Grand Valley to wind-scoured winter ice at Blue Mesa and Rifle Gap, here is how our Grand Junction gear lineup fits Colorado waters.

1. Everyday Grand Valley Apparel & Drinkware (Ready to Order)

When you're grabbing coffee before the drive up Highway 65 to the Grand Mesa or rigging rods at the Highline Lake boat ramp, our core merch is ready to order now:

  • VCO Trucker Hat ($38): Structured front with our stacked Viral Cast wordmark and a breathable mesh back for warm canyon afternoons.
  • VCO Ringer Shirt ($44): Classic contrast-collar ringer tee in sizes S, M, L, and XL.
  • VCO Tumbler ($36): Everyday travel tumbler built for cupholders on the drive to the ramp.
  • VCO Valley Merch Pack ($99): All three pieces together for $99 (qualifies for free Standard US shipping on $75+), or pick a two-piece duo at $76, $70, or $66.

Made to order, ships from Grand Junction.

2. Hardwater & Open-Water Tackle (Pre-Orders Open)

We receive and inspect every tackle batch in Grand Junction before shipping to you. Four items are open for pre-order now: the Viral Cast Ice Rod ($164.99 pre-order) in 28" Light (for jigging perch and trout inside a shelter on Vega or Grand Mesa) and 32" Medium-Light (for deeper hooksets on Blue Mesa, Lake Granby, Vallecito, and Rifle Gap); the VCO Light Spinning Reel 1000 ($50.99 pre-order, 140 g, 5.2:1 gear ratio, 5+1 double-sealed bearings, 4 kg max drag, two-color aluminum spool); VCO 8-Strand Braided Line, 15 lb, 300 m ($16.99 pre-order, Size 1.0 PE braid); and the VCO 7" Fillet Knife ($42.99 pre-order, 7 inch blade with engraved Tanoak wood handle and leatherette sheath). No ship date yet. Full refund any time before it ships.

3. Free Waitlist Gear

The VCO Headwaters Spin Rod (7'0" Medium / Fast, $129.99) is on our free waitlist and is not for sale yet, with nothing to pay today.

The VCO Safety Kit is waitlist only, not for sale, with nothing to pay today on our waitlist page.